TL Designs Selected as Official Merchandizer of the Lhtako Quesnel 2024 BC Winter Games
Quesnel, BC – Quesnel-owned business TL Designs has been selected as the Official Merchandise
Contractor to provide and sell all merchandise for the Lhtako Quesnel 2024 BC Winter Games. The
business was selected as part of a competitive bid process issued in May. In addition to production of all
apparel and other items, TL Designs also brings marketing expertise and knowledge of the local market
to assist in the sale of merchandise.
As the Official Merchandise Contractor, TL Designs will work closely with the Games’ Director of
Marketing and Merchandise Chair to develop Games souvenir and keepsake apparel items. Branded
items will be available later this year online. Sales will take place both in-person at kiosks during the
Games and through the website. Commissions from sales will go to Lhtako Quesnel 2024 BC Winter
Games Legacy, which will distributed in the community after the Games.
“Purchasing apparel is a great way for the public to show support for the Games, volunteers, and
athletes, and a way for the coaches and athletes to bring something home from their Games experience.
It’s also one of the key methods we use to identify volunteers, hosts, and key Games staff. We’re excited
to have TL Designs, a local business, as our Official Merchandise Contractor, providing exceptional
service to everyone involved in the Games,” says Brian Balkwill, President, Lhtako Quesnel 2024 BC
Winter Games Society.
The economic impact of the Games can be as much as $1.4 million for the host community. Awarding
this contract to a local vendor will contribute to that impact. TL Designs has hired two additional
employees to support the work leading up to and during the Games.
The Lhtako Quesnel 2024 BC Winter Games are scheduled to take place February 22-25, 2024, at
multiple venues in Quesnel on Lhtako Dene Traditional Territory. The Games are anticipated to draw up
to 1250 athletes and as many as 600 coaches. An estimated 2000 volunteers will be needed to host the
Games. Learn more at www.bcwintergames.ca
Public Relations Chair
Lhtako Quesnel 2024 BC Winter Games