Brand and Logo Use
The core of the BC Games brand is people.
From athletes, coaches, and officials to volunteers and spectators the Games bring people together in a celebration of sport and community excellence. It is a milestone event that people count as an experience of a lifetime where memories, friendships, spirit and pride are abundant.
Our Graphic Standards document outlines the proper usage of the logo and are to be applied on all forms of communication, including advertising, websites and electronic media, signage and printed publications.
Logo usage must be approved by the BC Games Society. Use our Contact Form to submit a request.
Primary Logo
The primary logo is to be used as the main overarching identity for BC Games and is the version used by the BC Games Society. The logo must maintain adequate contrast and visibility in all applications (e.g. avoid using the logo on a patterned or brightly coloured background that would conflict or clash with the colour or legibility) and is available in colour, greyscale and reverse (white) versions as seen below.
Host Society Logos
The Host Society logo is to be used as the main logo for the Host Society in all promotional material. The name, year and season must appear in the format as shown below to maintain consistency as part of the BC Games overall branding.
Social Media
The BC Winter and BC Summer Games are British Columbia’s biennial celebration of sport and community, bringing together British Columbia’s best emerging high performance athletes, trained coaches, and certified officials for four days of competition.
BC Games Society
BC Winter Games
BC Summer Games